MINIMERCIALS

To introduce Shopkins Mini Packs, we created a series of 15-second mini commercials that parodied popular advertising tropes, giving our audience something that both kids and families could enjoy.

Your typical Nike ad turns into a commercial for Sneaky Wedge from the Shopkins collection.

"Bursting with freshness, 100% organic fruit to start your..."

Grandma's cookies look a bit more...Shopkin-y.

Parody tune-in for a competitive cooking show we called "Shop Kitchen" where the secret ingredient is none other than Apple Blossom from the Shopkins collection :)

Client: Moose Toys

Agency: Nickelodeon Velocity

Director: Craig Brownrigg

Edit: Cosmo Street

Art Director: Mathieu Kaczmarek

Copywriter: Justin Davidson